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Sahara Ray

1992–2026

American model and swimsuit designer who founded Sahara Ray Swim and was linked to Justin Bieber and Cody Simpson.

2 reports

Fieldfashion

Particulars

Sahara Ray was a model and swimsuit designer whose career took off in the mid-2010s. In 2014 she founded her self-titled swimwear label, Sahara Ray Swim, building a following on social media and the runway. She was also known for headline-making, though unconfirmed, romances with Cody Simpson in 2015 and Justin Bieber in 2016. In January 2026 she welcomed a baby girl, Snow, and documented her early months of motherhood online. Ray had faced a serious health scare in 2024, when she was diagnosed with Guillain-Barré syndrome after being hit by a car. She died Oct. 18, 2026, at age 34, surrounded by family.

Compiled from source reports. Automated record.

Sources cited

  1. Model Sahara Ray Dead at 34, Less Than a Year After Welcoming Babye-online-top-stories